Successful Women of Israel

stories featuring Israel's successful women

Pricing: How Copywriters Can Get It Right

Pricing is a tricky beast.

In the almost five years that I’ve been a freelance copywriter, I’ve learned a heck of a lot about pricing.

Mostly because I spent the first year getting it all wrong.

Over the past few weeks I’ve spoken to a few people about pricing. A couple of them asked me if I can put together a post about about the subject and it is to them that I dedicate this post.

This morning, I came across an excellent LinkedIn update about pricing which I’m going to elaborate on.

POSITION

Starting out as a freelance copywriter, I could only send specs (ads copywriters make up when they don’t yet have any real samples). Nobody knew my work. Nobody could refer work to me. I was on my own.

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How to Get Paid by Clients Who Don’t Want to Pay

Have you ever had trouble  getting paid?

Don’t sweat it too much because being refused payment is almost like a type of initiation. When you’re in business long enough, you’re sure to come across that dreaded client who doesn’t want to pay.

Does having a client who doesn’t want pay mean that you won’t get paid?

Of course not. It just means that you have to have measures and techniques in place, to help ensure you get paid.  

In this post, I share my experience in the hope that it will help you to get paid.

Put measures in place

When I started my copywriting business, at the outset I put together a price quote. Beneath the element that states the cost,  I list my terms and conditions. Those terms and conditions protect me.

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Gender Segregation: How It’s Harming Women

Israel is a modern country based on modern values. But it is also a place where many believe that synagogue should inform state, where women-barring religious parties make up almost 11% of the Knesset, and where gender segregation is becoming increasingly pervasive.  

We’re not going to blame religion. Yes, Jewish Law is patriarchal. But precisely because it is patriarchal the wise rabbis always looked for ways to protect women. In fact, Judaism until modern times, has always been one step ahead of secular society in fostering women’s rights.

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InspHERation: Kiram Baloum – Leading Women to Economic Change

Meet the founder and CEO of Jasmine.  Kiram Baloum is teaching women from all sectors of Israeli society to put themselves higher on their own priority list and to think economically.

What is immediately clear in my meeting with Kiram, is that she is an inspirational leader. She is kind and generous, her answers cut deep into the heart of the matter, and she is all about trailblazing the way to meaningful economic change for all Israeli women, across all sectors.   

Most Women Succeed Because Somebody Believed in Them

Kiram grew up in Tayibe. She is one of nine children – four boys, five girls. And though boys may be more desired, it’s the girls who Kiram’s father empowered. From a young age, Kiram received an abundance of love and support from her father who would say such things as “I believe in you,” “I count on you,” “you can do it.”

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Sexual Harassment, Sexual Assault: Men are the problem and they are also the answer

Me too. In my adult life. Here in Israel. On more than one occasion.

It happened in a former work place. In two different positions. Two different men. A couple of years apart. I was already married, wearing a head covering.

The first time, a man from a different office came by and kissed my colleague. He then kissed me. I asked him to please not do it again.

My colleague told me that a woman who had held my position previously told him the same thing. And he used to chase her around the office.

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