Let’s face it. Most of us don’t like networking. Ok, forget that. Maybe you like networking, so I’ll just speak for myself. I hate networking. I suck at it. I’m good at speaking to people who I already know. I feel extremely uncomfortable and shy around people I don’t know, though I don’t consider myself a shy person.
And yet, having said that, I do know, on a cognitive level, that networking is important. I recently attended an excellent workshop given Helen Gottstein and I learned just how important and effective networking can be. In fact, I walked out of that workshop with a power-house of a woman who I had just met and who was helping me think creatively and strategically about my business.